Behavioral Finance and Investor Psychology The psychology of “manifesting”: Why believers feel more successful but often aren’t May 20, 2026
AI in Business How AI is rewriting the marketer’s playbook, according to a wide-ranging literature review May 19, 2026
Behavioral Finance and Investor Psychology When a CEO’s foreign accent becomes an asset: What investors actually hear May 18, 2026
Behavioral Finance and Investor Psychology Congressional stock trades look a lot like retail investing, new study finds May 17, 2026
Behavioral Finance and Investor Psychology Researchers identify a costly pattern in consumer debt repayment May 16, 2026
AI in Business Can GPT-4 pick stocks? A new AI framework reports market-beating returns on the S&P 100 May 16, 2026
Behavioral Finance and Investor Psychology What 120 studies reveal about financial literacy as a lever for economic inclusion May 15, 2026
Behavioral Finance and Investor Psychology When illness leads to illegality: How a cancer diagnosis reshapes the decision to commit a crime May 14, 2026
Psychology of Selling and Marketing The Goldilocks zone of sales pressure: Why a little urgency helps and too much hurts May 13, 2026
Psychology of Selling and Marketing What women really want from “girl power” ads: Six ingredients that make femvertising work May 12, 2026
Neuroeconomics The seductive allure of neuroscience: Why brain talk feels so satisfying, even when it explains nothing May 11, 2026
AI in Business When two heads aren’t better than one: What research reveals about human-AI teamwork in marketing May 11, 2026
Behavioral Finance and Investor Psychology How your personality may shape whether you pick value or growth stocks May 9, 2026
Behavioral Finance and Investor Psychology New research links local employment shocks to cognitive decline in older men May 8, 2026
Behavioral Finance and Investor Psychology What traders actually look at: Eye-tracking study finds the price chart is largely ignored May 7, 2026
Psychology of Selling and Marketing Why a blue background can make a brown sofa look bigger May 6, 2026
Psychology of Selling and Marketing Why brand names like “Yum Yum” and “BonBon” taste sweeter to our brains May 5, 2026
Psychology of Selling and Marketing How the science of persuasion connects to B2B sales success May 4, 2026
Psychology of Selling and Marketing Can AI shopping assistants make consumers less willing to choose eco-friendly options? May 3, 2026
