Which videos make Gen Z shoppers click “buy now”?
Short-form videos on shopping apps can feel like a rabbit hole. You open the app to look for one thing,...
Read moreDetailsEric is the founder, publisher, and editor of PsyPost, a science news publication dedicated to accurate, evidence-based reporting on psychology and neuroscience. He founded PsyPost with a simple conviction: that the public deserves science reporting held to the same standard of rigor as the research it covers. Over more than 15 years in science journalism, he has interviewed leading researchers, distilled peer-reviewed findings, and built a publication known for its accuracy and fidelity to the evidence. His reporting has been cited by major media outlets. He holds a Bachelor of Science in Psychology from Bradley University. Through Science of Money, he applies that same approach to the broader research on how people earn, spend, save, invest, and live with money — at work, at home, and across society.
Short-form videos on shopping apps can feel like a rabbit hole. You open the app to look for one thing,...
Read moreDetailsScience of Money is part of the PsyPost Media Inc. network.